General Information

How much do I feed my dog on a raw diet?

Raw feeding guidelines suggest:

2% - 2.5% of their body weight for ideal dogs.
1.5% for dogs needing to slim down.
3% for dogs that need to gain weight.

80lb dog x 2% = 1.6lbs PER day.
80lb dog x 1.5% = 1.2lbs PER day
80lb dog x 3% = 2.4lbs PER day

Keeping in mind with these guidelines, some dogs with higher metabolisms may require more food, and older, less active dogs may require less.

It’s a good idea to weigh your dog every few weeks, especially when starting a raw diet, so that you can adjust accordingly.

For cats, we suggest feeding 2% to 3% of of their body weight.

How do I transition my Dog or Cat?

There are two options:

Immediate: Fast your dog for 12 to 24 hours. We suggest serving their meals at room temperature for the first few days, giving their stomach a chance to adjust. After that, you can feed straight from the fridge.

Gradual: To wean your Dog or Cat gradually, we suggest the following:

Day 1 & 2 – 25% Raw
Day 3 & 4 – 50% Raw
Day 5 & 6 – 75% Raw
Day 7 Full raw

When transitioning, start with a simple protein like our Pure Chicken or Pure Turkey for the first week, as these proteins are easier to digest, which aids in a quicker & smoother transition.

Usually, a good rule of thumb is a ½ lb of food per 20 lbs of dog. If your dog needs to gain weight, add a ¼ lb of raw food per meal. If they need to lose weight, reduce by ¼ lb per meal.

What are the benefits of a raw diet?

For starters, you'll notice your beloved pet:

• has smaller poops
• has cleaner teeth
• has a softer coat
• has more stamina
• has better weight control
• is drinking less water (kibble is dehydrating)
• has less allergies

You'll also notice:

A Supercharged Immune System: Creates a balanced, powerful, and protective immune system (your dog's defense mechanism preventing disease).

The Perfect Tummy: A total lack of diet-related digestive problems such as diarrhea, upset stomach, bloat, and cramping.

Healthy Teeth & Gums: Whiter teeth, fresher breath, and beautiful pink gums.

Maximum Nutritional Advantage: Fresh raw food provides a great balance of proteins, vitamins, minerals, and live enzymes for a healthy development of the nervous system, skeletal/muscular system, and joint cartilage.

Allergy Free: Halt or reduce allergies, skin eruptions, eye infections, and autoimmune disorders.

Perfect Plumbing: Kidney ailments, painful plugs, crystals, stones, and urinary tract infections from a processed diet are no longer a concern.

Boost Brain Function: Notice a clear mental state, improved temperament and behavior, making puppy and dog training smoother.

Less Vet Bills: Free of chronic health problems that lead to continuous vet visits.

In conclusion: A system in balance will thrive and your dog will live a longer, healthier, happier life!!

Do I need to add anything else to my dog’s raw food?

If you're feeding our Pure formulas, you will need to add kelp powder & a cold-water fish oil like our Herring Oil (Omega 3 fatty acid). If you're feeding our Pure Salmon or Turkey Salmon, you do not have to supplement with the fish oil.

  • Has over 60 Minerals, Amino acids & Vitamins.
  • Improves digestion.
  • Promotes healthy skin & coat.
  • Helps build a stronger immune system.
  • Promotes faster healing & decreases the chance of disease.
  • Aids with hypothyroidism.

    Fish Oil:
  • Provides essential fatty acids for dogs & cats of all ages & life stages.
  • Reduces inflammation – arthritis/joint issues.
  • Increases energy.
  • Reduces the risk of stroke & heart problems.
  • Relieves skin issues.
  • Helps with GI issues.

    Are simply and naturally a beneficial boost to your pets’ raw diet, especially when it comes to their immune & digestive health. These supplements support the microflora that is naturally found in your dog’s gut, enhancing digestion and the absorption of nutrients.

    A probiotic can:
  • Aid with upset tummy or diarrhea.
  • Soothe allergy symptoms.
  • Restore the balance of healthy bacteria in the gut.
  • Provide enzymes & microbial for proper digestion.
  • Support the immune system.

    Side Note - Keep in mind, if your dog is taking antibiotics we recommend giving probiotics two hours after each antibiotic dose. This is more effective than trying to repair the gut after the antibiotics are finished.

    Supplements - There are a few other beneficial supplements you can add to your pet’s meals (e.g., goats milk, bone broth, pure pumpkin). If you are targeting a specific ailment, then you may want to look at including supplements.
  • What is Tripe?

    Tripe refers to a type of edible offal from the stomachs of various grazing farm animals such as Cattle, Sheep, Lamb & Goat.

    Green tripe is called "green" because it is untreated & unbleached - unlike the bleached tripe found in grocery stores.

    Green tripe offers:
  • Amino Acids
  • Protein
  • Natural Probiotics & Digestive Enzymes
  • Optimal Calcium to Phosphorus Ratios
  • Omega 3 to Omega 6 Fatty Acids
  • Vitamins & Minerals

    Tripe has many benefits too:
  • Great for picky eaters
  • Weight loss/gain
  • Aids with illness or recovery
  • Great for sensitive tummies
  • Coprophagia
  • Dental health
  • Will my dog become aggressive feeding a raw diet?

    This is a myth. Feeding a raw diet won’t cause or worsen any behavioural problems; it’s actually the complete opposite. Eating a raw diet can calm your dog because their stomachs aren’t struggling to digest the carbohydrates or fillers found in processed food.

    Can I feed kibble & raw?

    Yes, you can feed both kibble and raw, but we suggest feeding them in separate meals as they digest in the colon at different rates. If this is something you choose to do, we recommend feeding raw in the morning and a high-quality kibble in the evening. This way, the raw meal has a chance to pass through before the digestive tract must deal with the slower digesting kibble. Adding a good quality probiotic will aid in better digestion or transition.

    Your dog’s digestive tract is more capable of processing a raw diet than a kibble-based diet. Mixing may cause the stomach to get upset due to the (60%) starch content, and may lead to further issues. Your pet will reap many benefits from feeding a 100% raw diet and you'll enjoy the minimized vet bills.

    What is the difference between your Gourmet Blends & Pure Formulas?

    Gourmet Blends contain one or two proteins, consisting of 75% muscle meat, 10% offal organ meat, 10% ground bone and 5% mix of kale, kelp, spinach & tripe.

    Pure Formulas contain 80% muscle meat, 10% offal organ meat and 10% ground bone with no added vegetables. Pure Formulas are great for dogs with allergies or for doing an elimination diet. It also gives you the option to add any additional items that your pet may require.

    Specialty Blends: Our Chicken & Lamb and Performance Blends both contain tripe. The Turkey and Salmon Blend has nothing added.

    What about bacteria & salmonella?

    A dog’s digestive system is not the same as a human; the first defense is a dog or cats’ saliva, which kills bacteria entering with food and protects against harmful pathogens. The second defense is they have high acid stomachs (pH 1-2) that contain strong hydrochloric acid (HCL), making it almost impossible for them to get sick.

    Remember to wash your hands, bowls, utensils & surface area thoroughly after use. Just like you would when cooking raw chicken for yourself.

    Will raw help with my pet’s allergies?

    Yes, it can help reduce or halt their allergies.

    Allergies are an over-response of your pet’s immune system to a possible protein, or overexposure to a series of allergens. 80% of a dog’s immune system lives in the gut (intestine, stomach and mouth). The most common one we hear is food from a commercial based diet, which contain fillers such as grains, sugars and starches. These are not “biologically” meant for our pets and over time can put stress on their organs, and suppress their immune system, creating or triggering reactions and allergies like:

  • Chronic yeast infections (ears & feet)
  • Hot spots
  • Rashes or hives
  • GI upset - diarrhea and gas
  • Joint issues

    Switching your dog or cat to a raw diet and adding a good quality probiotic will significantly help restore the digestive tract and support your pets’ immune system from the inside out.

    NOTE: If your pet is suffering from allergies, we suggest doing an elimination diet. (Example: feeding a simple protein like our Pure Turkey or Rabbit.)

  • How often can I feed my dog raw meaty bones?

    We suggest 1 to 2 times per week. Raw bones are great for recreational chewing and as part of a meal replacement. Bones provide excellent dental and gum hygiene and are great for both physical and mental exercise.

    Note: If your dog chews and ingests the bone, you may notice they get constipated, or their stool can be white and crumbly. That said, marrow bones tend to be a little rich and can cause loose stools, so we recommend those only 1x a week. Finding a happy balance is key, as every dog is different.

    For puppies, we recommend softer bones like chicken necks or smaller rib bones.

    It is important to always supervise your dog when they are enjoying a raw bone, and get a bone that is larger than their mouth to avoid any swallowing hazards. Especially until you know how your dog chews and which bones are suitable for them.

    Can I thaw my raw food & refreeze it?

    Yes, you can safely thaw the food in your refrigerator and refreeze it. BUT, if you thaw it at room temperature (in your sink or on your counter), you must use the food within 3 days (DO NOT REFREEZE). Note that thawing, refreezing and re-thawing raw meat may leak out moisture, changing the integrity of the product.

    We also do not suggest microwaving raw food. The heat will destroy the active phytonutrients, enzymes and nutrients, and the ground bone pieces in some proteins may become brittle, which can be a risk.

    Is your food Hormone, Antibiotic-free & Human-grade?

    Yes, our food is made with locally sourced Human-Grade, Hormone & Antibiotic free meats from government inspected facilities.

    Ask a Question

    Our team is happy to answer any questions you may have. From general sales questions to everything involved with a raw diet - we are here to help!